UK: 0113 276 5060 USA: 423-239-9525

Enterprise Glasshouse

Sminro Logo

In 2010, the Smiles leadership decided to establish a micro business under the wholly owned Trading Company sc SMINRO srl. The company represents, SMiles INvestment ROmania.

Simona Tosity was appointed in 2011 to manage the Enterprise Initiative and has worked very hard towards the success of the business. Under the new structure established for 2021, Simona becomes Director of the Enterprise Pillar.

In 2011 we established a HORTICULTURAL business. We contracted with Bosch Inveca (A Leading Glasshouse Builder from Holland) to construct a state-of-the-art Glasshouse of 4,310 sq. Metres (50,000 sq ft) which currently grows hundreds of thousands of flowers which are sold across Romania, to State Departments and Wholesalers.

The initial Capital Investment was £250,000 ($375,000).Glasshouse With Flowers

With all that has been learnt since establishing the Enterprise Initiative in 2010, there is still considerable investment required to enable us to achieve the full potential through the Glasshouse business.

At the Glasshouse, we have seen orders increase each year and now we have 400% more than in 2013. In 2016 we purchased an additional Unit of 1,250 square metres (12,500 sq foot) with special attention to Winter Flowers as the smaller unit makes heating costs more viable. We grew 12,000 Poinsettia for Christmas and every plant was sold. The majority to one customer who actually buys in 180,000 poinsettias from Greece, but would be very happy to buy from us. We just don’t have the space! Our additional Unit cost £36,000 ($54,000). In 2017 we purchased our own truck and van for deliveries and invested a further £50,000 ($65,000) as our increased business forecasts would have significantly increased these overhead costs.flower traysThe Enterprise Initiative involves considerable Cash-Flow demands but The Smiles Foundation has been well supported by Capital Donations or Loans towards this project which enables us to fund Sminro as well as financially possible.

Many people are as keen to support this type of initiative just as much as some of our direct social support projects – because our Enterprise Initiative is actually providing opportunity for Romanians to work in a commercial environment that not only helps their own family, but has the comfort of knowing 100% of the profit goes to the Smiles Foundation and its Work amongst the poor and needy who we serve throughout Bihor County.

The Smiles Foundation is sole owner of the Sminro Business and so all profits are covenanted 100% to Smiles the charity. A very tax-efficient arrangement!

Please consider sharing the opportunity with us through one of these 2 Options:


A DONATION to Smiles Enterprise Pillar.  (Approved for UK Gift Aid/US Tax Deductible)

An INTEREST FREE LOAN to Smiles for the Enterprise Initiative Project. Min 3 Years/Max 10 Years – Loan Term & Repayment Plan by agreement.

This is a very special opportunity to invest in a Business aiming to provide an annual HARVEST into the ministry work of The Smiles Foundation.

This means your support, whether by Donation or Loan, is enabling a regular donation to be made to Smiles through the profits of Sminro.

As regular as the Harvest.

Confirm your interest or ask your questions direct with
The Smiles Foundation Chief Executive: Kevin Hoy
Telephone: UK – 0113.276.5060 / US – 423 239 9525